Wednesday, 24 May 2017

PTV Global Becoming First State Run Children Entertainment Channel a First Kids Channel of Pakistan

The Ministry of Information is all set to convert the state-run Pakistan Television’s Global channel into the first-ever official children entertainment network.


State Minister for Information Marriyum Aurangzeb on Tuesday:

“This move [to establish a children’s channel] is aimed at promoting children entertainment industry in order to create awareness among children about their rights, culture, tradition and values,”


She told reporters at the Shaheed Zulfikar Ali Bhutto Institute of Science and Technology (Szabist):

“Several meetings have been held with prominent broadcasting industry people and soon the plan for converting the PTV Global into children’s channel will be implemented.”

Aurangzeb said no work has been done for children’s entertainment in broadcasting industry at government level over the last 35 years and there was a need to work on children’s entertainment at the national level in order to provide them useful infotainment.

She added:

“All efforts will be made to educate our children and youth, utilising our national heritage.”

The minister said on the PM’s directives the film industry was also being revived which was the need of the hour.

She said:

“Globally, countries are using their film industry for creating awareness among youth about important social issues and also for conveying powerful social messages.”

PTV a Positive Image of Pakistan

Bringing the terrorism discussion at the forefront, she said that the country has been under a constant terrorist threat since the last 30 years. It has decreased the level of tolerance among the general public, said the minister.

The media can play an important role in this regard by presenting a positive image of Pakistan and its society. Media should aid the government in creating and promoting a positive image of our country, said Ms. Aurangzeb.

We thankful to Government of Pakistan for PTV Global Becoming First State Run Children Entertainment Channel a first ever kids channel in the history of Pakistan.

Via: Mehran Post

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